Extreme simplifies retail networks with turn-key, cloud technology packages that give retail chains and franchises ability to quickly and easily automate set-up and management of network connectivity from one to thousands of sites. Go ahead and try on our IT solutions – they will fit like a glove!
The pursuit of enhanced digital customer experience is shared by many, but the retail sector does seem to go through particularly intense changes. As traditional brick and mortar companies aim to provide a differentiated and personalized instore shopping experience, cloud-native online retailers are opening up storefronts that match their online presence.
Every brand is special and different needs call for different, made-to-measure solutions. In order to meet the challenges associated with designing, purchasing, deploying, and operating network services at retail locations, we are introducing Extreme Retail Select – cloud-driven technology packages designed to remove the cost and complexity of the aforementioned operations!
The tools of the trade
Customers can choose from six configurations based on requirements for essential connectivity or for high-performance, evolved environments. Essentials packages include the performance required to connect to customers, employees, and point-of-sale devices safely and securely, while also providing out-of-the-box analytics. The more advanced performance packages deliver more capacity for real-time pricing, smart shelf and digital signage, augmented reality experiences, real-time IoT, and distributed order management. These packages are further segmented to accommodate locations of varying size.
Extreme Retail Select packages consist of a pre-selected, next generation Wi-Fi 6 access points, PoE switches, and SD-WAN routers, topped by the recently introduced, dedicated cloud for unified management of the wired, wireless, and SD-WAN environment: ExtremeCloud IQ™ for Retail. A third-generation cloud architecture that leverages machine learning and artificial intelligence offers multiple benefits to both business managers and IT specialists.
So what’s in store for us?
First of all, a dual-persona dashboard offers pervasive client and network visibility for all shoppers, devices, applications, and IoT devices, along with comparative analytics for store performance based on KPIs such as dwell times, loyalty information, and site flow. IT users, on the other hand, have visibility into response times, alerts, and application usage across the unified network.
Proven, third-generation cloud capabilities, industry-leading data retention of 13 months for historical look-back and year-over-year comparison, and open APIs give retailers assurance their back-end operations are optimized and configurable to deliver exceptional customer experiences. Continuous delivery updates may be minimized to reduce potential disruption during peak retail season, such as from Black Friday until January. Beginning in April 2020, customers can leverage Co-Pilot, a feature of ExtremeCloud IQ™ for Retail, to speed back-end troubleshooting and automate issue resolution – from initial detection to opening a ticket to resolution and reporting that the issue has been solved.
And if that wasn’t enough, PCI compliance gives administrators the ability to secure customer and business data while protecting their reputation with segmentation and granular control capabilities that isolate guest or IoT traffic from store operations. ExtremeCloud IQ™ for Retail is ISO/IEC 27001 certified by the International Standards Organization (ISO), Extreme is the first cloud-driven networking vendor to be recognized by the ISO for its commitment to information security management systems best practices and controls.
A purchase you will not regret!
By combining advanced hardware, software, and services elements, Extreme Retail Select provides an elastic, cloud-driven network that easily and seamlessly scales to accommodate fluctuations in retail demand. With a simple, turn-key solution, customers can automate new store setup, maximize operational efficiencies, and deliver consistent services and experiences at scale so they can advance.
Extreme Retail Select packages are available now via Extreme resellers.
Learn more about the Cloud!
Cloud-based networking architecture is elevating the retail industry, enhancing the agility, flexibility, and security of the network infrastructure. Implementing cloud-enabled IT solutions allow retail companies to meet their operational goals and improve customer experiences. Learn more about the benefits of the cloud for retail applications – register to our sought-after, on-demand webinar “Why Cloud for Retail: Network-Enabled Speed and Innovation”!